You always remember things that are either too good or too bad. No one remembers the average, that's why these brands came up with some funny taglines to capture the audience's attention. They made these slogans so bad that they actually turned out good.
A brand's identity depends on its slogan or tagline. It has to be good enough for the brand to stand out among its market competitors. But it's not necessary that it has to be always good to stand out. What matters is its uniqueness. These 17 brands came up with not that good taglines but guess what, the slogans turn out to be different and that is what matters the most.